Junior Marketing Specialist
Location: Remote
Employment Type: Full-Time
Compensation: $1,000 USD/monthAbout the Role
We are seeking a highly organized, proactive, and detail-oriented Junior Marketing Specialist to support marketing operations, customer communications, campaign coordination, and lead management across multiple digital channels.
This role is ideal for someone who enjoys working in fast-paced environments, managing marketing systems, coordinating campaigns, maintaining customer data accuracy, and supporting marketing automation workflows.
The ideal candidate is tech-savvy, organized, customer-focused, and comfortable working across CRM systems, email/SMS marketing platforms, LinkedIn outreach, and reporting processes.
This is an excellent opportunity for someone looking to grow within digital marketing, customer engagement, and marketing operations while supporting a premium customer-focused brand experience.Key Responsibilities
Email & SMS Marketing
- Build, maintain, and segment contact databases within:
- Emma
- GoHighLevel (GHL)
- Similar CRM and marketing automation platforms
- Create, schedule, test, and deploy email and SMS campaigns
- Coordinate campaign updates, content revisions, and audience segmentation
- Monitor campaign responses and support follow-up activities when necessary
- Ensure communication accuracy, working links, and clean customer data
- Monitor inbound leads and customer inquiries from marketing campaigns and digital channels
- Maintain accurate customer and prospect records within company systems
- Support communication with prospective customers and franchise candidates
- Assist with onboarding workflows and customer welcome communications
- Help maintain a high-quality customer experience across all touchpoints
- Monitor marketing automation systems and CRM workflows
- Identify and report:
- Automation issues
- Workflow inconsistencies
- Platform errors
- Data discrepancies
- Support platform maintenance, database organization, and user access management
- Ensure marketing systems and customer records remain updated and organized
- Support LinkedIn outreach campaigns and engagement initiatives
- Monitor inbound messages and inquiries
- Assist with campaign launches and outreach optimization
- Track outreach performance and recurring engagement metrics
- Help maintain organized lead tracking and campaign reporting
- Prepare weekly and monthly marketing performance reports
- Track:
- Campaign performance
- Lead activity
- Customer engagement metrics
- Outreach performance
- Maintain organized records of marketing activities and results
- Provide recommendations and insights based on campaign performance data
- 1–3 years of experience in:
- Marketing
- Customer success
- Communications
- Marketing operations
- Business operations
- Related fields
- Strong organizational and time management skills
- Excellent written and verbal communication abilities
- Experience working with:
- CRM systems
- Email marketing platforms
- Marketing automation tools
- Strong attention to detail and multitasking abilities
- Proficiency with:
- Google Workspace
- Microsoft Office
- Comfortable learning and adapting to new software platforms
- Ability to work independently in a remote environment
- Experience with:
- Emma
- GoHighLevel (GHL)
- Similar marketing automation platforms
- Familiarity with LinkedIn outreach and lead generation workflows
- Experience supporting:
- Hospitality businesses
- Luxury brands
- Membership-based businesses
- Franchise organizations
- Basic understanding of marketing analytics and reporting
- Highly organized and detail-oriented professional
- Strong communication and follow-through skills
- Customer-focused mindset with commitment to quality service
- Proactive and solutions-oriented attitude
- Ability to balance multiple tasks and priorities efficiently
- Collaborative team player comfortable in fast-paced environments
- Marketing campaigns are launched accurately and on schedule
- CRM and marketing databases remain organized and updated
- Customer communications maintain high-quality standards
- Lead tracking and reporting remain accurate and actionable
- Marketing systems and workflows operate efficiently
- The customer experience consistently reflects a premium brand standard
- Opportunity to grow within marketing operations and customer engagement
- Exposure to modern CRM and marketing automation systems
- Collaborative and supportive remote work environment
- High-impact role supporting customer experience and brand growth
- Long-term growth opportunities within marketing and operations