About Atira
Atira builds the commercial brain for industrials. Our agents 10x the sales engineers of today by offering the complete toolbox of tasks needed in complex environments. They handle everything from extracting and classifying requirements from incoming RFQs, orchestrating communication and information retrieval across multiple stakeholders and systems, while generating outcomes like documentation, production system inputs, or configuration recommendations. CRM. Atira. ERP.
We are one of the fastest growing teams in Munich and are looking for you to join us!
Why this is the most important commercial hire we make this year
Our co-founders Florian (ex-Palantir Commercial DACH Lead) and August (ex-Google ML) have personally closed every Atira deal so far with many leads coming from customer-customer referrals. We are serving Industrial players from various verticals, with six-figure ACVs and 45-60 day cycles.
You are the first commercial hire at Atira. You inherit a validated ICP, a working FDE motion that already de-risks every deal, the inbound spike from our brand initiative going live, and a co-founder who will hand you his calendar. What you build here runs on a foundation other founding AEs spend their first year constructing.
The GTM team at Atira will work from the playbook you write. This is your chance to be part of something big, early on.
How the role sits in the team
You report directly to our founders. You partner with the FDEs who deploy at each customer, the BDR who fills the top of your funnel, and the GTM Engineer who builds the systems underneath your motion.
What you will do
Close new logos in DACH industrials. From large Mittelstand groups to Tier-1 enterprises
Own the full sales cycle. Discovery, demo, business case, pilot scoping, procurement, security, contract + upsell motion post deal
Multi-thread complex buying committees. Owners, Head of Sales, Head of Engineering, IT, Procurement. You map the room, find the advocate, and surface the blocker before they become a no
Partner with Forward Deployed Engineers from product demo onwards. Pull our FDEs in every call needed from demo through pilot. You introduce the product, they go deep on the technical aspects, the two of you work on the deal together
Feedback pricing, product, and ICP refinement. You see more deals across more segments than anyone else in the company within six months. That signal flows back to founders and the product team
Build the playbook the next AE will inherit
What we are looking for
A senior closer with the political instinct to navigate an industrial buying committee. But cultural fit and ambition come first. The profile below describes two distinct paths we have in mind - both are equally valid.
Path 1: SaaS Sales background
3+ years closing complex B2B software into (German) industrial buyers. SAP, Salesforce, Dynamics, Celonis or a comparable enterprise stack sold to manufacturers. Or you sold into industrials from a credible system integrator
Carried €1M+ quota with documented attainment over consecutive cycles
Active address book in DACH Mittelstand and Tier-1 industrials. Five concrete logos where you can set the first meeting yourself in your first 30 days
Track record of closing six-figure ACVs with cycles under 90 days
Path 2: Sales Engineering Experience
You have worked in sales or sales engineering inside an industrial manufacturer and have experienced at first hand what it takes to sell engineered-to-order products
You know exactly what an RFQ looks like at 6pm on a Friday because you have lived it. You have sat across from vendors selling AI to your team and you know which ones got it wrong
You want to cross into SaaS and agentic AI and you are willing to learn the closing motion at speed. We will teach you what you do not already know
You bring real credibility with the buyers we are selling to
For both paths
Stakeholder map intuition
Full working proficiency in both German and English
Genuine curiosity about manufacturing and industrials. You do not need to know everything on day one, but you need to be the kind of person who will know in week three
What you'll get
Real ownership. First AE seat, no inherited playbook. You write the version the next five AEs will run
Direct work with Florian (ex-Palantir DACH Commercial Lead)
Validated traction. Proven track record across multiple industrial verticals
A team built around you. FDEs already deployed on customer accounts, a GTM Engineer building the systems underneath your motion, BDRs feeding the top of your funnel
Compensation built for over-performance. Competitive base & equity, uncapped variable with kickers
Central Munich office. Vibrant in-office culture additional benefits including Wellpass, JobRad and dinners
Most importantly: Collaborate & thrive in a high-performing but caring culture. We will own the industrial sales function but will do so with modesty and integrity
What success looks like after a few months
You have personally closed several new logos in DACH industrials
Florian has handed over the active pipeline and stays in the close only for the largest Enterprise deals
You conduct clean handoffs to the FDE post-signature and ensure smooth implementation
The first version of the AE playbook is documented and the next AE could pick it up tomorrow
Pricing, packaging, and ICP signal flows back to founders and engineering
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